At Baby Brilliance, we believe the earliest days of parenthood deserve more than good intentions. They deserve exceptional care, thoughtfully delivered. We are a premier newborn and family concierge serving families across Texas, built on the belief that every household is unique and every family deserves support that truly fits their life.
Our approach is rooted in evidence-based practices and a natural-minded philosophy, woven together with deep respect for each family's own values, traditions, and preferences. From prenatal preparation through postpartum recovery, sleep coaching, and ongoing household support, our team brings professional excellence and genuine warmth to every family we serve, meeting parents exactly where they are and guiding them forward with confidence.
Where Excellence Meets Care
Baby Brilliance was built on a standard that most agencies simply don't reach. Every specialist on our team is among the most credentialed in the field, selected not only for their qualifications but for their character, their judgment, and their genuine commitment to the families they serve.
We hold ourselves to rigorous ongoing education, active professional memberships, and the latest evidence-based research, because families who trust us with their most precious moments deserve nothing less than the best. Our care is never templated. It is personal, precise, and built entirely around you.
When you choose Baby Brilliance, you aren't just hiring help. You are partnering with a team that treats your family's wellbeing as the only priority that matters.
SUPPORT THAT FEELS LIKE HOME!
No two families are the same, and at Baby Brilliance, your care should never feel like it is. From the earliest weeks of pregnancy through the newborn stage and beyond, every plan we build is shaped entirely around your household, your preferences, and what matters most to you. Whether you are preparing for your first baby, navigating a complex postpartum recovery, welcoming multiples, or seeking trusted long-term support through nannies, family assistants, and household staffing that keeps your home running beautifully, we meet you exactly where you are. This is not a one-size-fits-all agency. It is a team that takes the time to truly know your family, so that the support you receive feels less like a service and more like it was always meant for you.
Our Core Values
Katie Coleman
FOUNDER/OWNER
Premier Certified and Master Newborn Care Specialist, Certified Professional Postpartum Doula, NICU Doula, Pediatric Sleep Consultant and Lactation Educator
Some callings announce themselves early. Katie Coleman's began long before she ever had children of her own, in the homes of families navigating sleepless nights, fragile newborns, and the beautiful chaos of early parenthood. From her first role as a professional nanny and night nanny, it was clear this work was more than a career. It was where she was meant to be.
Over 18 years later, that conviction has only deepened. But it was a pivotal personal experience that expanded the breadth of Katie's work in ways she hadn't anticipated. When her own son was born prematurely at 34 weeks, she found herself on the other side of the bedside, not as the expert, but as the mother. Navigating the NICU as a parent, after years of supporting other families through their most vulnerable moments, gave her something no credential can teach. She understood firsthand the fear, the helplessness, and the fierce love that fills those rooms. It also gave her an intimate understanding of postpartum recovery, the physical toll, the emotional weight, and the isolating reality of postpartum depression that so many mothers face in silence. That experience led her to become a NICU doula, dedicated to walking alongside families in those earliest, hardest days the way she once wished someone had walked alongside her.
Today, Katie has personally supported more than 100 families, from first-time parents finding their footing to high-profile households managing the full complexity of family life. Through Baby Brilliance, that reach extends considerably further, with a carefully curated team held to the same uncompromising standard she has built her career on.
Her professional expertise is among the most advanced in the field. Katie holds the Premier Certified Newborn Care Specialist designation, the highest of three certification levels available in her profession, as well as the Master Newborn Care Specialist℠ title, a registered professional credential recognized across the industry. She is also a Certified Professional Postpartum Doula, NICU Doula, Sleep Consultant, and Lactation Educator, and holds active membership in the Newborn Care Specialist Association, Central Texas Doula Association, Association of Professional Sleep Consultants, International Nanny Association, and the World Association for Mental Health. She remains deeply committed to continuing education, ensuring the families she serves always receive care that is both experience-led and grounded in current best practices.
That depth of preparation matters most when the stakes are highest. Katie specializes in supporting medically complex and high-risk infants, preemies born as early as 23 weeks, NICU graduates, and babies navigating feeding challenges, reflux, or apnea. She has supported families through twin, triplet, and quintuplet arrivals, bringing practiced confidence and grounded calm to circumstances that can otherwise feel impossible to navigate.
The Vision Behind Baby Brilliance
Baby Brilliance was born from a simple but profound belief: that every family deserves support that truly meets them where they are, with excellence, intention, and genuine care.
Katie founded the agency to redefine what in-home family support can look like at its highest level. Built on a concierge model, Baby Brilliance offers thoughtfully tailored care plans and highly vetted placements designed around each family's unique lifestyle, values, and needs. Every specialist is chosen not only for their expertise but for their ability to integrate naturally into a family's home, rhythm, and culture. Services span Newborn Care Specialists, postpartum doulas, NICU doulas, lactation support, sleep consulting, nannies, family assistants, and private household staff.
As the agency has grown, so has its scope, now offering full-service household staffing and long-term childcare solutions for families across Texas. But the heart of it has never changed. Katie is equally invested in the caregivers within her team, providing mentorship, hands-on guidance, and ongoing education that ensures every Baby Brilliance specialist shows up with both skill and integrity.
What sets Baby Brilliance apart isn't just the caliber of its team. It's the philosophy behind it. Exceptional care should feel effortless: quietly present, deeply attentive, and entirely focused on the family it serves. Whether supporting a household navigating a complex postpartum recovery, a mother quietly struggling after delivery, or a family seeking trusted long-term childcare, the experience is crafted with the same care and intentionality every time.
For families who expect the very best, and for those simply trying to find their footing in one of life's most tender seasons, Baby Brilliance offers something rare: expertise without ego, and care that genuinely changes things.
The Heart of Our Office
Clare Coburn
EXECUTIVE ASSISTANT
NICU Nurse, Pediatric Nurse Practitioner, Pediatric Sleep Consultant
Behind every seamlessly run agency is someone who holds it all together with grace and expertise. At Baby Brilliance, that person is Clare.
Clare's path to Baby Brilliance is one rooted in purpose. After years working in the neonatal intensive care unit as a registered nurse, she made a deliberate choice to step away from the clinical setting in pursuit of something she believed in deeply — a different kind of care. One that meets families not just in moments of crisis, but throughout the entire journey of early parenthood, with intention, warmth, and genuine continuity. When she discovered Baby Brilliance and the vision Katie had built, she knew she had found her place.
Clare brings extraordinary depth to her role as Executive Assistant, with over nine years of NICU experience, licensure as a Registered Nurse, board certification as a Pediatric Nurse Practitioner, and certification as a Pediatric Sleep Consultant. While her role at Baby Brilliance is administrative rather than clinical, that background is anything but incidental. It means that when families reach out with questions, concerns, or uncertainties, they are met by someone who genuinely understands the world they are navigating.
For many families, Clare is the first voice of Baby Brilliance they encounter, and that first impression matters. She approaches every inquiry with patience, warmth, and the kind of quiet confidence that comes from truly knowing her field. Whether a family is just beginning to explore their options or ready to take the next step, Clare ensures they feel informed, welcomed, and in the right hands from the very first conversation.
In her day-to-day role, Clare is the operational heartbeat of the agency. She manages scheduling, coordinates communication between families and the Baby Brilliance team, maintains records, and ensures that every interaction a family has with the agency feels smooth and cared for. Nothing falls through the cracks on Clare's watch.
Her passion for supporting new parents extends beyond logistics. Clare specializes in creating thoughtful, accessible resources that help families approach the early stages of parenthood with confidence, and she works closely with families to address sleep concerns with personalized, gentle solutions. Her ability to translate complex knowledge into warm, practical guidance is one of the things that makes her so invaluable to the families Baby Brilliance serves.
Our Team of Newborn Professionals
At Baby Brilliance, the people we place are the heart of everything we do. Our team is a carefully curated collective of experienced professionals spanning newborn care specialists, postpartum and NICU doulas, lactation consultants, pediatric sleep consultants, nannies, family assistants, and private household staff, each vetted not only for their qualifications but for their integrity, discretion, and character. They are equipped to support families far beyond the newborn stage, providing trusted long-term care that keeps households running smoothly and intentionally, so that parents can be fully present for the moments that matter. Our professionals handle whatever arises with calm and competence, and can be trusted completely whether parents are present or not.
Every placement is made with purpose. We never simply fill a role. We take the time to find the right person for your family, someone whose expertise, warmth, ethics, and values align seamlessly with yours. Because when someone enters your home, they enter your life, and that is something we do not take lightly.
Newborn Care Specialist
Premier Certified and Master NCS, Certified Professional Postpartum Doula
Postpartum Doula
CACHE Certified and Elite NCS
CACHE Certified, Advanced NCS and Certified Breastfeeding Counselor
Newborn Care Specialist
Newborn Care Specialist
What do our clients say?
We cannot express enough gratitude for the exceptional care and support provided by Katie Coleman and Linda Johnson of Baby Brillance during an incredibly challenging time for our family. Our little one arrived into the world six weeks earlier than expected, and to add to the complexity, was diagnosed with silent reflux early on. As overwhelmed first-time parents, the prospect of caring for a preemie with additional health concerns seemed daunting, but the experience from Linda and Katie guided us through those early weeks with unparalleled expertise and warmth. Due to our little one arriving so early, Linda stepped in for Katie at the beginning of our contract while Katie finished her time with a different family. Linda immediately made us feel comfortable with this change with her extensive knowledge and experience with preemie babies, and offered guidance from everything from pumping to pacifiers. One of the standout qualities of Baby Brillance was their keen understanding of the challenges associated with premature birth and silent reflux. They seamlessly adapted her care techniques to meet our baby's unique needs, providing specialized support that went above and beyond our expectations. Their knowledge about feeding techniques, positioning, and sleep routines tailored to our preemie's condition played a crucial role in improving our baby's overall comfort and well-being. Moreover, the emotional support they offered to us as parents was invaluable. Their compassionate presence and willingness to address our concerns, answer questions, and offer practical advice made navigating the uncertainties of early parenthood significantly more manageable. It was evident that both Katie and Linda were not just doing a job but genuinely cared about our family's welfare. They also do a fabulous job of celebrating every little milestone and improvement along the way. We wholeheartedly recommend Baby Brilliance to any family in need of support, especially those facing the unique challenges associated with preterm birth and silent reflux. Their expertise, compassion, and dedication transformed a daunting situation into a journey filled with hope and positivity. We are eternally grateful for the impact they had on our family during those crucial early weeks.
I am writing to wholeheartedly recommend Katie as a Newborn Care Specialist. Katie provided exceptional care for our baby during her time with us. Her dedication, knowledge, and expertise were invaluable in ensuring a smooth and restful experience for our family. Katie's ability to get our baby to sleep soundly through the night was nothing short of remarkable. Her nurturing approach and deep understanding of infant sleep patterns allowed us to enjoy much-needed rest, knowing that our baby was in capable hands. Katie's gentle and patient demeanor created a comforting environment for our child, fostering healthy sleep habits that have persisted long after her time with us. Beyond her expertise in sleep training, Katie played a crucial role in assisting us with various transitions. She seamlessly guided us through the transition from a bassinet to a crib, ensuring our baby's safety and comfort throughout the process. She also skillfully managed the switch from swaddle to sleep sack, making sure our baby remained cozy and secure during sleep. What truly sets Katie apart is her comprehensive understanding of all facets of baby care. She not only provided us with practical advice but also shared valuable recommendations for optimal baby care routines. Her insights into soothing techniques, developmental milestones, and maintaining a nurturing environment were invaluable to us as new parents. In conclusion, I wholeheartedly recommend Katie as a Newborn Care Specialist to any family seeking top-notch care for their baby. Her professionalism, expertise, and genuine care make her an exceptional choice. Katie's dedication to ensuring our baby's well-being and our peace of mind were evident throughout her time with us. She has become an integral part of our parenting journey, and we are immensely grateful for the positive impact she has had on our family.
Megan
“After welcoming quintuplets into our home, Katie made our transition from two to seven kids so much easier. It’s rare to find someone with so much experience with multiples. She was so great to our entire family, and provided us with valuable training every time she came by to help care for the quints."
Jamie
"Upon welcoming our son (our first child) into the world, our family hired Katie Coleman to work as a Newborn Care Specialist in our home. Katie came highly recommended to us and it did not take long to understand why. She is nurturing, trustworthy and fantastic with newborns. We would certainly recommend her to other new parents seeking assistance. Katie demonstrated tremendous responsibility in taking care of our son and helping him navigate the first six transformative months of his life. She quickly earned not only our trust but our son’s, too. She also displayed a lot of compassion and sensitivity to our concerns about keeping our son safe throughout the pandemic. Thanks to her years of experience, our little guy embraced the daily schedule she crafted for him, and after just six weeks with Katie on the job, our son was sleeping soundly -- nearly 12 hours each night. In witnessing our son’s development, we have come to really appreciate the importance of several solid naps throughout the day and a full night of sleep, often resulting in visible step-function improvements in a matter of a few short days. We’ve seen these benefits play out repeatedly across several developmental milestones that have been reached well ahead of schedule – from raising his head during tummy time or sitting up by himself to crawling or brushing his own (two) teeth. We are also convinced that the structured schedule Katie has crafted has helped our son make sense of his surroundings while giving him a greater sense of control over his environment, all of which has translated into clear emotional benefits. In fact, friends and family regularly comment on how calm and happy he appears to be. As demonstrated by Katie’s willingness to uproot her own life and relocate for the job with our family, it is clear to us that working as an NCS is a passion for her. We unequivocally recommend Katie Coleman as an NCS for future new parents."
Erin
"Katie sets the professional standard for Newborn Care Specialists. She is experienced, educated, connected and reliable. Katie will give you her best advice, and not just what you want to hear. She will never compromise on safety, and we trusted her right away! Her advice does not end at sleep training, she will share her extensive expertise with all kinds of tips and suggestions, if you want or need it. Katie is respectful of privacy and will always go the extra mile to make you feel comfortable. But most important, Katie always treated our baby like the individual that he is, making sure not to push him too fast. She really cared about him and our family. Months later she still checks in with us. They say “it takes a village”...but who has one of those? If you can cobble one together that includes Katie, consider yourself a very lucky family."
Jennie
"She was reliable, experienced, knowledge, and beyond helpful, and a life changer. I can honestly say it was the best money I’ve ever spent, and if I had to do it again I would in a heartbeat. Hindsight, really is 20/20, and if I only knew how life altering this process would be I would have saved myself a lot of grief. Since words cannot say how truly grateful we are to Katie, I would happily be willing to discuss further if interested. We’ve already been recommending her to friends and family!”
Barbarann
“Katie was so kind and truly cared about my son’s sleep and us. She was extremely supportive and very educated. She comforted me when I needed it and all of her advice worked within 2 days for my 18 month old toddler. Thank you Katie for your love and support. Thank you again for everything.”
Jade
"After the first couple of nights, our son was sleeping 11-12 hours and has ever since! AMAZING! We could not believe it and could not be more thankful for Katie and Baby Brilliance. Now we are all getting the rest we need and that makes for a much happier and healthier household.”
Jennifer
"Katie Coleman worked for us as a Newborn Care Specialist and was so helpful. Our son was a preemie and with that came a lot of challenges at night. She was caring and knowledgeable about them and provided lots of good advice. I particularly liked when I would wake up and find him sleeping on her after he had been having a rough night. She wasn’t going to let him be uncomfortable alone, rather would provide the care I would as his mother. I highly recommend her if you are looking for someone to help you during the nights when you have a newborn. She can work with you on solutions for issues and be a person you can count on when you need to give yourself a little self care.”
Jennifer
"When our 17 month old son went through a sleep regression, we were referred to Katie. We hired her for 5 nights to get him back on track after months of 2-3 nightly wake ups. Katie had him sleep trained in just 3 nights! Since then, he continues to sleep 12 hours a night. Katie also helped us with optimizing our evening routine and feedings which ensured the best chance of success. Katie was always on time and extremely professional! We are so grateful to her and I would highly recommend her for any job.”
April